How Perez Hilton can make you a better writer

Image courtesy of PerezHilton.com

Stop staring at me like I just swore in church.

Whether you love him or hate him, you most likely know who he is. What you may not know is Perez Hilton really is an incredible writer – of eye catching headlines!

Whenever I am having trouble thinking of a headline for a post, I will visit his site and check out some of his. I will look at his word choices and how he introduces his posts. Many times, just reading his headlines will give me enough motivation to come up with a great one for my post.

Don’t believe me? Try it for yourself.

So, how does he do it? The fact is, he knows how to do 3 of the most important things you can do when writing a headline.

1. Be thought provoking

2. Make the reader go “huh?”

3. Be clever, interesting and funny, but not cliche.

Let’s look at a couple headlines from today that show his talent:

Angelina Kicks Oprah Out
Of what? Her house? Her life? Her movie? So you may not actually care what the answer is, but the headline opens the door for thoughts and questions. It is thought provoking.

Joe Jonas And Camilla Belle WALKING
Whether you know (or even care) who Joe Jonas is, the headline makes you go “huh?” and want to find out more. Which is exactly the point.

PetAirways: Flying The Slobbery Skies!
Clever, funny, interesting and definitely different. I want to know more immediately after reading that headline…and Perez wins again.

At the end of the day, he isn’t a fantastic post writer, in fact most of his posts have grammar and spelling errors all over the place, but he certainly knows how to write headlines.

What do you think of Perez’s headlines? Is there an unconventional place you go to find writing help?

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1. Walt Disney is going to make you a better blog writer.
2. 5 websites to improve your blog headlines
3. Trust me. You’ll be picking ‘em up off the floor before this is over