Last week, I had a conversation with Dana Sipper about a friend of hers who was looking for someone to talk to about starting a business. Dana explained her friend was someone like me, loves to write, and trying to find her way in the world…and wants advice from me. Of course I said that yes, I would be happy to chat with her. And then the...
Ever wonder how great small businesses become great? They get talked about, shared and discussed by everyone. But, they talk about everyone else instead of themselves. For example, I have talked about my experience with Portola Coffee, which in turn, led others to find them and test them out. They didn’t pay me. They didn’t ask me to write about them. I did it because I loved...
A blog is simple, the newest content is on top. Which is of course, the one downside to how a blog works. Basically, unless someone decides to click through your past archives, or check out all your categories, it is very likely that a new visitor will never see more than your most recent few posts. The goal is obviously, they will subscribe and see...
Last month at the Peppino’s Tweetup, @JGPR (the PR team behind Style Week OC) invited OC tweeters to attend the event as media. There were limited passes, and those who were really wanting to go would be able to get passes. So why was this so important? First, the fact that Stacey Ellis of Style Week OC listened to the PR team and was willing to...
Managing a blog takes a lot of time, a lot of energy and a lot of work. But, it can be made a little easier if you know the 5 pieces of the puzzle:Calendar: I have shared my calendar a few times in the past, and know the power that it can hold. Seeing ideas for posts filling up my month makes me want to...
It has been an absolutely insane day. Great in every way possible – lunch in Redondo Beach with Simon Salt and Tessa McNabb of IncSlinger, 2 new projects confirmed via email and plans coming together for my workshop in October – but no matter how good it was, there was definitely not enough time in it to get everything done. Twitter, this blog post and...
Take a day off. No, I am not talking about ditching work for the day to spend it at the beach, I am talking about taking a day off from social media/email/technology communication tools and have real conversations. (Although the beach does sound more fun!) Kneale Mann wrote a great post that talked about comparing the time you spent talking virtually vs time spent talking to real...
Last night, I attended my 4th Blog Crush meetup, and each one keeps getting better. The group is managed by Suzanne Broughton, the brilliant photographer and writer behind Alive in Wonderland. This time, the event was hosted at A’s Restaurant (what used to be the Arches) in Newport Beach. They were so welcoming and actually let us get behind the bar and make some drinks....