Most bloggers have 3-5 topics that they write about (their niche). For me, I write about blog management tools (calendars, content, writing tips, etc), social media (experiences, how to use it more efficiently, fun stories), creativity (in business ideas, marketing, advertising) and some web design (ideas, rules, advice). While I chose these topics because they are what I love and am passionate about, sometimes, I get bored with them.

Writing  blog posts is not always fun (and anyone who says they always love writing their blog posts is lying). Sometimes you are going to struggle with your content, and may not be excited to write about anything in your niche.

Here are the 7 things I do to keep myself excited about my topics:

1. Write about something you don’t normally write about. It is okay to stray from your main content areas every once in a while. Surprising your readers with a unique story or topic can help refresh them as well. And, when you come back to your own topics, they feel new again!
2. Take a day off from blogging. You don’t have to blog every day, and if you have too much going on, can’t think of something to write about, or don’t feel like writing, it’s okay to give yourself the day off. Unless of course you’re Chris Brogan.
3. Read through past comments. Sometimes the topics that I like to write about the most are not the ones that my readers like. Reading through past comments helps me to focus on the topics that got my readers attention. Plus, it is a bit of a ego boost to see the number of people that enjoy your work!
4. Re-write or build on an old post. There are quite a few of my older posts that I re-read and realize that I could have expanded on or improved. Re-writing them or adding more to the thoughts will help both you and your readers. For you, it forces you to think deeper about a certain topic, and will allow you somewhere to start. For your new readers, it gives them a chance to read an old post they may have missed.
5. Put together a brainstorming page on each of your topics. At the top of a page, write the name of the parent topic, then quickly write the first 5 post ideas that come to mind. Repeat for all your parent topics. While a lot of the post ideas you come up with may not be great, hopefully you’ll get a couple from each category that jump start your creativity.
6. Change up your style for a post. I normally write a lot in my posts (don’t use a lot of images). So if I am struggling with a topic, I will try reversing it: create an entire post with images and very minimal text. It is still on topic, it is just a different layout, which makes it more fun.
7. Ask questions about my topics. Many times the reason we lack excitement on a topic is because we are not sure if anyone else cares about it (or which areas people care about in a topic). Asking questions of your readers in a post will not only gather comments, but help you to see what people want to know.

What suggestions do you have to get excited about your content?

Related posts:

1. 8 quick ways to improve your blog management system
2. Why do you still need an SEO strategy if you have good content?
3. 7 ways to stay strong in your writing

Kirsten

Tags: Blog Management, Social Media, writing ideas
Categories: Blog Management, My Creative Thoughts | View Comments