10 reasons you should start a blog

I was very excited to see the responses and the conversation that my post on the 10 reasons you shouldn’t start a blog gathered. In addition to the great comments on the blog itself, it stemmed some awesome conversations on twitter and facebook. What many people asked was if these were the reasons not to start a blog, what reasons are there to start a blog.

After a lot of thought, and a few great conversations with followers and readers, here are the 10 reasons you should start a blog:

1. Because you have a unique view on a topic. If you can find a topic that everyone wants to know about and give it a unique spin, you’ll definitely find a readership.
2. Because you want an internally facing conversation. Blogs don’t always have to be written for the outside world – internal company blogs are great for communication!
3. Because you want to. Blogging just because is perfectly fine – as long as you don’t try to force the world to care.
4. Because you want to improve your writing. Writing is improved through p[practice, and forcing yourself to write often on a blog is a great way to do so. Just know you won’t have millions of readers.
5. Because you get a million questions about your business. FAQ’s are great for blog fodder. If you get tons of the same questions, turn the answers into posts!
6. Because you have a strong marketing strategy and want another way to talk to your audience. If you have a strong brand and a budding social strategy, a blog is a great place for your audience to learn more.
7. Because you understand keyword choices. If you have taken the time to research your keywords, learned how to optimize your writing and will be dedicated, then better SEO a blog will bring! (sorry, watched Family Guy last night, and have Yoda stuck in my head…)
8. Because you are the best at something. If you are an expert in an industry, share your knowledge! How to and learning blogs are great for people who have a thirst for knowledge! (self-proclaimed experts need not pay attention).
9. Because you just have a lot you want to say about a topic. This is like the writing and the want to…go for it, write about whatever you want, just be okay with the fact that others may not care and don’t force it on people.
10. Because you want to ignore the 10 reasons you shouldn’t just to annoy me (hey, I wouldn’t be surprised!)

The big “a-ha” moment I want you to take away? Blogging isn’t easy, but if you know what you are getting into, understand the limitations and aren’t trying to force yourself on the world, then blog until you are blue in the face. Of course, if you need help, it is just a click away

And for your participation points today: If you have a blog – why did you decide to start it? Is it the same reason you still have it?

Related posts:

1. 10 reasons you shouldn’t start a blog
2. How to start a blog
3. Guest post from John Morgan: 5 Reasons To Start Building Your Personal Brand Today