Jan
06

52 Social Lessons, one for every week in 2012

As we wrap up the first week of 2012, it’s time to get ready for another roller-coaster year filled with social media ups, downs and a few sharp turns. To smooth the process, I put together one lesson for every week this year, to help you navigate the insanity that is social:Social doesn’t inherently ‘work’. It takes your work to make it work. No one likes spammers. Automation...

Jan
03

Is social a game to you?

Social is a happy place for me, a place to connect, converse and discover. It is a mix of personal and business. It is a pathway to unique people, stories and experiences. But social is not a game to me. However, for millions, social is a game. More specifically, a Facebook game. We’ve all heard the names: FarmVille, Words With Friends, Mafia Wars, Sims Social…the list goes...

Dec
29

12 ways to make social more successful before the world ends.

Well, if the Mayan’s are right, this will be the last New Year we’ll ever experience. Just in case, I think it’s a good idea to make sure your social is really awesome in 2012. So, here’s a month-by-month breakdown of how you can rock it out (And hey, if it doesn’t end, you’ll be just that much further ahead of your competition!):January – Jump...

Dec
28

Have 35 seconds? You can change the date of a story or image on your timeline on Facebook.

Know those people who upload photos months after an event? We all have them in our lives, and for those of us with a little too much Type-A in our systems, it can be even worse. Personally, I like having my Facebook photos in order (even the ones I get tagged in). The good news is, now I can with the “date change” feature on...

Dec
23

I want to wish you a Merry Christmas!

I’m off for a wonderful Holiday weekend with my amazing family – I hope you are too. Merry Christmas from my family to yours – and I hope to see you in 2012!...

Dec
19

The 12 days of SOCIAL Christmas

Are you in the Christmas spirit? I sure am…and with this social rendition of the 12 days of Christmas, you can be too!Oh, and a fun fact? If you tried to recreate the 12 days of Christmas to give them as gifts? It would cost you $101,119.84.What would be on YOUR 12 days of social Christmas?...

Dec
15

Is it a LinkedIn discussion or a breeding ground for promotion?

LinkedIn has never been a huge focus for strategy for me personally – but, I have used it in strategies I have implemented for clients with success. One of the primary ways I found success for some of my clients was through thoughtful comments on discussions and providing answers in the questions section. I never used it for clients in a promotional manner – it...

Dec
14

Keep doing whatever you’re doing. Or don’t. Your choice.

This image was simply too brilliant not to share (thanks to @mayhemstudios for finding it!) – and I wanted to give YOU the chance to share. Are you happy? And if not, what are you doing to change it? Or are you?...

Dec
09

There’s a new twitter on the block, and it looks ready to rumble.

New twitter launched yesterday. It’s kind of awesome. It looks like this:You can learn all about what it does, how it works and where everything is now here:Twitter: The New Twitter Video The people of twitter: Search the Hashtag #newtwitter Business Insider: This is the New Twitter Huffington Post: New Twitter Changes: Sweeping Updates To Simplify The Site, Attract New Users All Twitter: Twitter.com Gets A Complete Redesign All Things D:...

Dec
07

“Is social media still relevant?” and other silly questions that still deserve an answer.

For those who couldn’t make it to Blogworld, or who chose another presentation over mine (gasp!), here’s what you missed:What is the 1 tip YOU learned from the video? What questions would you have asked after the presentation? The above video is only one of over 100 recorded sessions from BlogWorld Los Angeles 2011. You can get all of the videos — plus nearly 100 bonus interviews...