We all want our product to be considered high-quality, but what actually gives something “quality”? When you compare a burger from Carl’s Jr to Ruth Chris (a gourmet steak house) there is no competition on which is higher quality. But, what about comparing a burger from Carl’s Jr. to Wendy’s? The high-quality stamp is much more of a debate. Quality is in relation to what it...
You wrote an amazing post, and just as you are about to click publish, an evil elf (damn him!) shows up on your desk. He tells you that you may publish the post, but that the readers can’t choose how to share it. You have to decide for them, and they only get one option. Your readers can either:Leave a comment on the post itself. Retweet the...
If you didn’t know, I happen to be a huge Disney fan, and Walt Disney is one of my idols. He was not only the creator of amazing dreams, stories and characters, but he was a man who believed so strongly in childhood and creativity that he created an entire empire around it. I am a firm believer that childhood and creativity are the keys...
We’re often afraid of asking a question if we don’t know the answer…it’s scary to venture into the unknown and even scarier if we don’t know what to do when we get there. But, I am not scared. So I am asking you to tell me: What do you want to learn about content development? And I will, to the best of my ability, answer every question...
Categories are simply the large ideas that you cover in your blog. Usually these are found in a list on the sidebar of the blog for your readers (like mine) to find easily. Categories are extremely important for a lot of reasons, but mostly for organization and search engine optimization. Categories make it easy for your readers to read more posts in certain topics –...