If you’ve visited any of the big alcohol brands websites, you’ve probably seen something like the image to the left. Basically, it’s an age wall, asking you to verify you are of legal age (based on your area of residence) to venture into the website. While these ‘age walls’ may not be required for brands to have, they are used more often than not to...
Click to enlarge & read the entire ad Every day, you are bombarded by advertising. As an average American who utilizing technology daily, it is absolutely impossible to avoid. Your magazines are filled with them, TV is swallowed by them and your social sites are absolutely crawling with them. But, these ads are not all about buying things anymore. Advertisers are getting smarter (damn them!) and...
Know those people who upload photos months after an event? We all have them in our lives, and for those of us with a little too much Type-A in our systems, it can be even worse. Personally, I like having my Facebook photos in order (even the ones I get tagged in). The good news is, now I can with the “date change” feature on...
TwitterSay thank you to people who retweet your links or share your content. Use proper grammar and spelling as often as possible (shortened words are only okay in rare circumstances). Think before you tweet – it’s okay not to send a reply to something. Schedule timely tweets like 2nd sharing of a blog post or a link for an event. Use hashtags when appropriate, not in every tweet. Create lists...
**EDIT: If you want the new layout, you can turn it on for yourself now…who knows if it will stay active forever to do this, but it does work. I now have the new profile, although it’s glitchy and not everything works perfect (like the “cover image”)** Well…apparently, my facebook post should have waited just one more day. Yesterday, we had the new version of facebook....
Apparently it’s the time for change…Tuesday, I talked about the new AdAge formula (and what it means for bloggers) and then yesterday we awoke to the newest version of facebook. The most recent shift is all about the profile pages. However, these changes also effect brand pages because of how the users will be interacting with the new layout. Below are the biggest changes (and what...
Once upon a time, 3 moms loved cooking with crockpots. They used them weekly and shared their recipes, stories and drama with each other. They loved caring for their families, but like so many before them, they wanted something more. So they took a picture of themselves with said crockpots (now down to 2 moms based on their last picture), created a community page on...
You wrote an amazing post, and just as you are about to click publish, an evil elf (damn him!) shows up on your desk. He tells you that you may publish the post, but that the readers can’t choose how to share it. You have to decide for them, and they only get one option. Your readers can either:Leave a comment on the post itself. Retweet the...
Facebook is constantly changing, and has plenty of issues to go around. It is not easy to use, and without some serious time spent dedicated to understanding all of its idiosyncrasies, it can feel very overwhelming. However, it is also an incredible business tool and one I recommend for almost all of my clients. If you’re considering adding facebook into your tool box (or maybe...
A welcome tab with a call to action. When people hit your facebook page, you need to not only tell them HI! and welcome them to your page, but you need to give them some options for participation. The best I’ve seen? Free downloads of wallpapers with their sponsored athletes, exclusive tips or advice and videos with a special message just for fans. Pictures, videos and...
