“When Jeff Bootz of Scottsdale, Arizona recently checked into the Hilton Orange County/Costa Mesa, the hotel’s General Manager Shaun Robinson flipped him the keys to a sleek 2010 Aston Martin Vantage convertible sports car that was adorning the hotel lobby.” Nice surprise right? The surprise was rewarded to Jeff Bootz because he stays at the hotel over 100 nights a year. @TravelCostaMesa...
Going from a normal 9-5, corporate marketing job to being unemployed with a blog and some talents with design and writing is a scary idea. But it happens, and it happened to me last year. With a lot of work over the last 11 months, I have been able to rise above and reached a point in my business that I feel like I am...
After spending the better part of my day under a fog of photoshop, I surfaced just long enough to browse some tweets and respond to some emails. While looking through the twitter stream, a question from @Gizmodo caught my attention: When is it okay to check email during dinner? I think the answers depends on the type of person you are talking about… If someone is an...
Steve Woodruff talked last week about is social media circles: audience, acquaintances, friends and intimates (inner circle) and what they mean for business. He explained that each of the levels serve a certain purpose, and that we need all four to really get the most out of our social channels. Of course, as you go down in levels, the people do become more important. For...
If you are a brick and mortar facility, there are 4 big pieces to your branding:The store (what it looks like, how it is organized, the people who staff it, the products available, etc) The website (whether or not you sell online, you must have a kick butt site for people to visit) Social media (everyone and every business can benefit from using some pieces of social...
Over the next 25 posts, ending on my birthday, I will be covering an incredibly creative moment or idea from a year of my life AND one creative moment in either the marketing, advertising, technology or media world. As I mentioned in yesterday’s post – I started this blog in July of 2008 and really, nothing has been the same since. I often love to look...
Over the next 25 posts, ending on my birthday, I will be covering an incredibly creative moment or idea from a year of my life AND one creative moment in either the marketing, advertising, technology or media world. I spent 2005 writing. A lot. Seriously, papers analyzing word choices in public speeches by celebrities, articles by famous journalists and monologues from plays pretty much every week....
Over the next 25 posts, ending on my birthday, I will be covering an incredibly creative moment or idea from a year of my life AND one creative moment in either the marketing, advertising, technology or media world. While my classes and scholastic experiences in school are really what helped me to decide where I wanted to be in the future, the 2 years I spent...
Over the next 25 posts, ending on my birthday, I will be covering an incredibly creative moment or idea from a year of my life AND one creative moment in either the marketing, advertising, technology or media world. Mine: AP Spanish Technology: Wikipedia launches...
Over the next 25 posts, ending on my birthday, I will be covering an incredibly creative moment or idea from a year of my life AND one creative moment in either the marketing, advertising, technology or media world. In 1993 my creativity took off, it was the point that I realized I wanted to try everything, test out tons of classes and figure out how things...
