*Rockem Sockem Robot image & likeness owned by Mattel You find an incredible article or tweet that absolutely must be retweeted. And you need to add some commentary before it to clarify why it’s worth reading. But when you add your thoughts, the tweet becomes too long. So, you modify the initial tweet a bit, keeping the same meaning but giving yourself a few more characters...
There are thousands of social sites – from the ginormous (facebook) to niche (last.fm) – and each offers something unique and interesting. I often get asked which sites I use, and why. Here’s the ones that top my list from my personal business standpoint and the short version of why I choose to use each: Facebook: Personal connections – Almost everyone I ever want to catch...
If you’ve visited any of the big alcohol brands websites, you’ve probably seen something like the image to the left. Basically, it’s an age wall, asking you to verify you are of legal age (based on your area of residence) to venture into the website. While these ‘age walls’ may not be required for brands to have, they are used more often than not to...
My social agency, 5150, found this poor lost mannequin from the beaches of Laguna. He was wrapped in a straight jacket and given a wire treatment on his head. He couldn’t talk, but we understood him anyway. After all, we’re 5150′s too! So, we’ve gave him a home in the front of our office, and gave him the nickname ‘Rugged Male’. However as the weeks have...
New twitter launched yesterday. It’s kind of awesome. It looks like this:You can learn all about what it does, how it works and where everything is now here:Twitter: The New Twitter Video The people of twitter: Search the Hashtag #newtwitter Business Insider: This is the New Twitter Huffington Post: New Twitter Changes: Sweeping Updates To Simplify The Site, Attract New Users All Twitter: Twitter.com Gets A Complete Redesign All Things D:...
Yesterday, I got the new Twitter “activity” tab (click the image to enlarge), which is rolling out across accounts. The tab aggregates favorites, follows, retweets, and what ever else twitter decides, by people you follow. Unfortunately, it is very messy. After watching this tab for about 10 minutes, and seeing what showed up, I don’t see any rhyme or reason (other than time stamp) to...
A few months ago, I moved all my twitter profiles to Hootsuite. I had used it for years for my clients profiles, but for my personal account & agency account, I stuck with Tweetdeck. I preferred the UI on Tweetdeck, but the analytics, multiple account managers, tabs and support (@Hootsuite_Help is amazing) won me over to Hootsuite permanently across all accounts. But, as much as I...
TwitterSay thank you to people who retweet your links or share your content. Use proper grammar and spelling as often as possible (shortened words are only okay in rare circumstances). Think before you tweet – it’s okay not to send a reply to something. Schedule timely tweets like 2nd sharing of a blog post or a link for an event. Use hashtags when appropriate, not in every tweet. Create lists...
There are very few articles I read about twitter anymore that actually surprise me. Many have new and awesome data, which is great, but usually it is data I already expected and just needed proof. However, the Wall Street Journal full on shocked me last weekend. In an article entitled “Decoding our Twitter Chatter”, they unveiled some amazing numbers, facts and realities about the tool...
Twitter is more than a place for people to share what they had for lunch – and it is definitely more than just a business promotional channel. But where is the happy medium? In this video, we discuss using twitter in a social strategy, what part it plays, and how you can get the most out of it. This is the 5th in the social media...
